Adelaide scoops top prize in Prince’s Trust fundraiser

Adelaide scoops top prize in Prince’s Trust fundraiser

The Prince’s Trust and six of Northern Ireland’s leading companies celebrated the mammoth achievement of collectively raising an impressive £70,660.50 for the charity through its Million Makers Challenge. All the funds raised will help turn around the lives of disadvantaged young people in Northern Ireland.

With the offer of seed funding from The Prince’s Trust, the seven finalists pitted their commercial and creative skills against each other to run the most profitable mini enterprise over the past six months.

Adelaide Insurance, Abbey Bond Lovis, Asidua Software Consultancy, Junior Chamber International, ShredBank, Ulster Bank and a team from The Prince’s Trust programme staff undertook a wide range of activities including organising boxing matches, pub quizzes, abseils and tea parties to maximise the funds donated to the charity.

Adelaide Insurance scooped the top prize raising an astonishing £17,699.80 through White Collar Boxing, a pub quiz, Christmas Jumper day and many more activities.

Sam Geddis, Director of Adelaide Insurance said,

“We brought together a team from our middle management to compete in the Million Maker’s Challenge. It was the perfect opportunity for the whole team to develop their skills and realise their potential in a simulated commercial environment. We had some pleasant surprises along the way with a few “dark horses” coming to the fore demonstrating newly acquired leadership and delegation skills. I am delighted with the outcome, for both The Prince’s Trust and our team members, 75% of whom secured promotions in their jobs over the course of the competition.”

Ian Jeffers, Director of The Prince’s Trust in Northern Ireland said,

“This year’s Million Makers teams have shown an extraordinary amount of creativity and tenacity to raise £70,000 in just six months. This challenge requires lots of enthusiasm and sheer determination which these companies have clearly demonstrated.

“Million Makers is one of many successful joint initiatives we have with the private sector. The importance of this joined-up working cannot be underestimated both in terms of the funds raised to support local disadvantaged young people but also by raising awareness of the many issues that our young people face in daily life.”

If you think your company has what it takes to be a Million Maker, then why not sign up for next year? Contact Arlene Creighton for more information at or Tel: 028 9089 5000